Job Vacancy: Digital Campaigner
Location: Anywhere in Canada. All Greenpeace Canada staff are currently working from home due to the pandemic.
Reports to: Head of Digital
Details: Full-time, one year contract (Monday to Thursday, 28 hours/week)
Salary: $53,399 CAD per year (this amount will be prorated for partial years of service)
Closing date for applicants: October 21, 2021
About Greenpeace Canada:
Greenpeace Canada is an independently funded, non-profit organization that works towards a greener, more peaceful world, and to confront the systems that threaten our environment. We challenge government and industry to halt harmful practices by negotiating solutions, conducting scientific research, introducing clean alternatives, carrying out peaceful acts of civil disobedience and engaging the public. To maintain independence Greenpeace does not accept donations from corporations or governments. Greenpeace relies on individual donors and creative partnerships to fund our environmental campaigns.
Greenpeace Canada is committed to a workplace that is enriched by the people, needs and desires of Canada’s diverse communities. We believe in having representation from many communities to effect change and will prioritize applicants from equity-seeking groups.
As an organization, Greenpeace Canada recognizes and supports the United Nations Declaration on the Rights of Indigenous Peoples (UNDRIP) and is committed to collaboration and consultation with Indigenous Peoples to ensure our campaigns and positions respect their rights.
About the role:
We are looking for a creative, savvy digital communicator who is passionate about environmental and social justice to join our digital team! This position manages digital campaigns and channels, creates content, and most importantly – aims to engage, inspire and inform people.
Under the direction of the Head of Digital and in close collaboration with the wider Program and Fundraising and Supporter Engagement Teams, the Digital Campaigner collaborates with project teams to identify key opportunities for supporter impact and engagement within a campaign/project theory of change, all the while growing our movement of Greenpeace supporters.
Experience with any of the following would be considered a strong asset: SEO & content marketing; CRM platform management, digital data analytics. Please highlight any experience you have in these areas in your application.
In this position you will benefit from having supportive and engaged colleagues spread across Canada, as well as a global network of experienced campaigners, communicators and fundraisers in the more than 26 countries that Greenpeace works in, who work together and support each other to strengthen and develop Greenpeace’s digital presence and campaigns worldwide.
- Act as the principal Digital Campaigner on assigned projects to deliver engaging, innovative and effective online campaigns that meet Greenpeace Canada’s organizational and campaigning goals
- Test and innovate on new digital tools and platforms, particularly CRM (Hubspot)
- Regular tracking and reporting of digital metrics, particularly SEO and web traffic performance
- Designing and implementing supporter journeys, digital communications, and digital campaigning tactics
- Develop creative content, including emails, blogs, SoMe macros or infographics, and videos
- Co-manage Greenpeace Canada’s digital channels
- Participate in the planning and implementing of the digital team strategy, and digital content strategy
- Working level of English needed, to navigate tools and platforms
- Fluency in either English or French. Indigenous language skills are very desirable. Additional languages that reflect the diversity of Canada’s communities are also an asset.
- Knowledge of Hubspot or similar CRM platform a strong asset
- Knowledge of Google Analytics, Google Tag Manager and Data studio is an asset
- Well-developed interpersonal and team work skills
- Experience working within cross-departmental project and multicultural project teams
- Understanding of digital marketing/branding, online design and optimizing user experience and usability best practice
- Experience with design programs such as Photoshop
- Experience with campaigning, lobbying, or advocacy
- Knowledge of environmental issues and the environmental sector
- Extremely fine-tuned organizational, computer, administrative and time management skills;
- Ability to work independently, establish priorities, and proceed with objectives with sometimes limited supervision, yet participate effectively as part of a team;
- Flexible, collaborative personality;
You will work with colleagues across Canada and collaborate with other Greenpeace offices around the world.
Candidates should understand and support the Greenpeace campaign tactics, including the use of peaceful civil disobedience.
All applicants must be legally entitled to work in Canada.
Our benefits package includes: generous holidays; dental and extended medical insurance, and a 4-day (28 hour) work week.